Month: April 2023

Click fraud plagues digital advertising. Advertisers pay for every click on their adverts, and click fraud happens when bots or non-customers click. This wastes ad money and skews statistics, causing bad decisions. NoBotClick protects advertisers against click fraud and ensures their ads reach real customers. This article will explain how NoBotClick works and why it's vital for optimising ad campaigns. What is NoBotClick? NoBotClick lets advertisers detect and prevent click fraud. Machine learning algorithms and smart analytics restrict illegitimate traffic, guaranteeing advertisers only pay for real clicks. How does NoBotClick work? NoBotClick analyses traffic patterns to detect click fraud. To detect fraud, the service tracks IP addresses, device types, click frequency, and geogra